Corporate Reporting Holistic reports with impact and efficiency 
Sustainability Effectively communicating sustainability 
External Communications & Campaigning 
Employee Experience Communication that brings people together 
Film & Animation Studio Films and animations that convince 
Digital Experience Platforms & Websites Websites and platforms for strong brands 
Social Media & Performance Marketing Campaigns that deliver results 
CRM, marketing & sales with HubSpot Consultancy and systems for your growth 
Product & Digital Data Services PIM & DAM solutions for consistent product data 
RYZE AI Suite AI solutions for efficiency and productivity 
Sustainability Report 2025
A sustainability strategy can only be successful if it results in sustainability communication that is clear and easily understood by the target audiences. It is therefore not only crucial which goals, measures and key performance indicators a company has defined, but also how these are translated into credible and consistent communication.
Convincing with clear messages
Our ‘Strategy & Narrative’ service helps companies translate their sustainability strategy into clear messages. Strategic guidelines, ESG indicators and key focus areas are transformed into compelling narratives that position the company in a way that is easy to understand and specifically address stakeholders. To achieve this, we analyse the target audiences, existing content, sustainability issues and the strategy’s communicative relevance.
Making sustainability tangible
Our clients receive key messages, storylines, visual language and content approaches that provide guidance and work effectively across various channels. This makes sustainability tangible for stakeholders – not as an abstract promise, but as a compelling narrative with a clear message, high data integrity and demonstrable progress.
Target audience analysis and personas
Who is expected to understand, evaluate or support the company’s sustainability communications? A target audience analysis and the creation of personas help to identify the most relevant expectations, information needs and perspectives.
Communicating the sustainability strategy
The existing sustainability strategy gives rise to clear wording, well-defined thematic priorities and messages that resonate with audiences, providing guidance both internally and externally.
Developing sustainability narratives
A coherent narrative is developed around the company’s ESG issues, linking strategy, stance and specific measures, thereby providing a common thread for sustainability communication.
Editing stories behind the KPIs
Key figures become easier for stakeholders to understand when the specific actions, projects and people behind them become apparent. This creates stories that make progress easier to understand.
Implementation of the accompanying communications
Any sustainability communication needs the right boost across all channels, from the intranet and social media to outdoor advertising. This ensures that key content achieves the desired reach once it has been published.
Key Topics – Communication
Key sustainability issues such as the circular economy, climate action and social responsibility are presented, both in terms of content and visually, in a way that makes them relevant, understandable and credible to the target audiences.
Guidelines for sustainability imagery
As part of the company’s sustainability communications, guidelines are being drawn up for a visual language that is compelling, supports its key themes and avoids generic ESG imagery.
Internal communication of the sustainability strategy
To ensure that the sustainability strategy is properly understood within the organisation, its content is communicated to staff in a way they can understand. This is achieved through messages and formats that provide guidance and foster a sense of identification.
Highlight and Impact Reporting
A sustainability report can adhere to a standard in a factual and accurate manner. However, when complemented by other publications, it can achieve so much more: through storytelling, we bring sustainability issues to life in a striking way in a separate highlight report, impact report or ESG factbook.
What customers receive
- A fully articulated presentation of the sustainability strategy to ensure clear and accessible communication
- A sustainability narrative as a common thread linking key ESG topics
- ESG publications such as highlight and impact reports or ESG factbooks
- Key messages and a ‘message house’ for internal and external target audiences
- Target audience analysis and personas to refine relevant stakeholder perspectives
- Communication approaches for selected focus topics
- Stories behind the KPIs, linking key figures to specific developments
- Conceptualisation, implementation and production of suitable media formats such as sustainability reports, impact reports or rating communications
- Implementation of multimedia campaigns on relevant sustainability topics
- Corporate wording on sustainability to ensure consistent phrasing across different channels
- Guidelines for credible visual language on sustainability
- Conceptualisation, implementation and production of supporting communications for reports, strategies or key milestones
Henkel has relied on RYZE Digital’s expertise for over ten years. I value the professional and collaborative partnership we have enjoyed in the areas of consultancy, project management, and the design and typesetting of our sustainability publications.
Henkel AG & Co. KGaA
RYZE developed a standalone ESG publication for Henkel that brings sustainability to life through storytelling, real-world examples and a clear visual design. The Sustainable Impact Report complements the CSRD report with strategic content, specific examples of impact and Henkel’s sustainability targets up to 2030.
Strategic sustainability communication translates goals, measures and ESG data into clear messages for relevant target audiences.
RYZE Digital helps companies refine their sustainability strategy in terms of communication and use it to develop a consistent narrative, concise key messages and content tailored to specific target audiences. Target audience analyses and personas form the basis for tailored communication approaches, whilst ESG storytelling links key figures to specific developments and progress. The range of services also includes highlight reports, impact reports, ESG factbooks and multimedia sustainability campaigns.
Guidelines for visual language and supporting communications ensure that the topic of sustainability is conveyed credibly, consistently and comprehensibly across all relevant channels.
