The explanatory films not only aim to explain R+V Versicherung's insurance products quickly and concisely. They also serve as an ice-breaker to arouse the interest of viewers. By providing an initial insight, they are intended to arouse curiosity and encourage people to take a closer look at the products offered by R+V Versicherung.

The films address typical everyday risks that motivate customers to consider a particular insurance product. Highlighting these risks not only raises awareness of the need for insurance, but also explains the benefits of the products to customers in an understandable way. Such films are also used in internal communication to explain processes simply. The use of animations also makes it easier to present complex content in an accessible way.

The explanatory films are used on a wide variety of R+V channels and have established themselves as a valuable tool in the advisory process. They improve the understanding of insurance products among customers and employees alike and help to make decision-making easier for the target groups.